Everything you need to know about app store ratings & reviews in one free eBook:

With never-before-seen data from our nationwide consumer survey.


The Mobile Marketer's Guide to App Store Ratings and ReviewsWe all know that app store ratings and reviews are crucial drivers of downloads and rankings. But have you considered just how much your star rating might be costing your business? The Mobile Marketer's Guide To App Store Ratings & Reviews provides everything you need to know about your app store ratings, reviews, and rankings - and what you can do to improve them.

INSIDE YOU'll FIND:
  • The correlation between app store ratings and conversion
  • The role of reviews in driving downloads, updates, and in-app purchases for both free and paid apps
  • The secret to reducing the biases inherent to app store reviews
  • Key differences among the Apple App Store and Google Play Store's ranking algorithms
  • Tips for boosting your app's ratings and reviews with intelligent rating prompts, customer communication channels, and App Store Optimization
And so much more in 55 pages of exclusive data and new insights into the inner workings of the app stores!